Helena Magdalena
× Sarah Tamani

  • Visual Art & Art Direction

  • Helena Magdalena

A collaboration between luxury French fashion house Helena Magdalena and artist Sarah Tamani. Each piece in this bespoke collection was hand-painted by Sarah, turning vintage silk dresses, crisp cotton shirts, and tailored pants into one-of-a-kind canvases. Some feature her recurring eye motif—symbols of protection in her Mediterranean culture and the deep human longing to be seen—while others capture spontaneous gestures, like a face rendered with a mascara brush. Bold and unruly, the collection merges Helena’s refined silhouettes with Sarah’s raw visual language and emotional intensity.