-
Art Direction & Design & Motion
-
Design Director
-
Anomaly
Ren
REN is a Chinese social and creative platform built for artists to share their work, explore new perspectives, and connect through the creative process. Think TikTok, Instagram, and Pinterest had a baby. Its ethos: “For the Artists in Practice.” As Design Director, I lead the art direction, design, and motion, shaping a distinctive and cohesive visual identity across the REN Artist Residency website, social media, animations, and digital experiences.
Social templates
Developed REN’s Instagram design system, from everyday content to recurring series like “This Week on REN,” establishing templates, grid layouts, end cards, and visual guidelines to ensure a cohesive, recognizable brand presence.
Designed and animated the REN AiR residency website, collaborating closely with developers, designers, and strategists. REN AiR invites artists across painting, sculpture, performance, and movement to share their work on REN for a chance to win $5K or $2K, judged by a jury of leading creatives.
Ren AiR Residency
Designed, and animated “What’s $5K Worth to You?” for REN AiR. A playful, receipt-inspired animation imagining what artists could do with a $5K grant, brought to life through custom textures and motion.
Ren AiR Residency social post
